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😏 Radio & Thirst Traps 😏
In 2025, Dr Pepper's cans got a slight rebrand! AND they released a new flavor! With all of this fancy news, we were tasked with creating some fresh product videos to make YOU thirsty... for Dr Pepper. And I wrote some radio for new Dr Pepper Blackberry that became a Finalist for The Radio Mercury Awards.
Blackberry Radio
"Berry Treasure"
"Soda Draft"
"Pop-arazzi"
Product Videos
"Succulent & Steamy" :15
"Movie Trailer" :15
"Pepper Math" :15
"White Noise" :15
Art Director: Harrison Brownell
Creative Directors: Curtis Petraglia & Andrew Kong
Director: Philipp Girke
Agency: Deutsch
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